Kenna Giuzio Cake

Worked closely with artisan cake designer, Kenna Giuzio, to develop logo concepts for her cake business. Drawing inspiration from her hand-drawn sketches as a starting point, I explored several directions that felt light, elegant, and uniquely “Kenna.” The final design aims to capture the delicate beauty of her handcrafted cakes.

logo project ————

Stylized black and white line drawing of a tiered cake with a candle on top, with the text "Kerena Ginzio Cake" and "an artisan studio" below.
Empty white takeout containers with a logo of a layered cake. Some contain slices of layered cake with white frosting, red filling, and sprinkles on top, placed on a wooden surface.
A tall, white, textured cake with white flowers and floral accents on a gold cake stand.

more of Kenna’s work:

kennagiuziocake.com

final results

Inspiration from Kenna’s studio ————

Hand-drawn sketches of floral arrangements and decorative house plan concepts, with annotations detailing materials and measurements, taped to a surface.